Google analytics is an easy way to track inbound links and on site page clicks. But there are also times when you need to track outbound links too. For example, I built a fairly basic website landing page where you could search for specific heating and cooling dealers by zip code. It can pull up the dealers address, phone number, a google map and the dealers website.

Standard google analytics track the inbound links, (i.e., they clicked a link on our local TV station’s website and were then directed to the landing page), but it doesn’t track the outgoing click (i.e. which dealers website did they click when they searched and where did they go when they left the website?). Continue Reading »

My email is private, secure and, for the most part, spam free. I am very selective about who I send my emails to and conscience of what services I sign up for because a lot of them send email newsletters and spam from third parties that I just don’t want. I have had my gmail since gmail was in beta by receiving an invite from an IT friend of mine all so many years ago before it was the main stream phenomenon that it is now, and with all of my precautions, I still find it to be very secure and stable. Here is the thing with Google+ though, by giving yourself a public profile through Google+, it’s kind of like saying, hey this account is my email address — spam me.  At least with Facebook, you have a different email to log into Facebook and it is not tied to your email address and has nothing to do with your username. But on google+ your username is your email address. Continue Reading »

Here is another time saving post that will help you cut through all of the thousands of craptastic wordpress plugins that all duplicate themselves in one way or the other with a different name slapped on them. This is my list of those that shine Continue Reading »